Quick Look-Through: oki tokki (오키토끼)

Today, I’m going to be looking at oki Tokki (오키토끼), owned by Aein. This was suggested to me by someone on Twitter (which you can always suggest other stores to me there) when I asked if anyone knew any stores online that I can look at. Well, here we go!

When I first go on the site, it’s a beautiful layout. Like straight up, I’m just really impressed by how everything is set up. The important links are all there (the home page, about, shop, contact, blog, faq, press, and checkout).

There’s also a little bar right at the top as well where you can change the language translations if you needed. Everything here is so sleek and well color coordinated!

On the bottom of the pages, there are the links again except with the added link to the twitter, Facebook, tumblr, etc as well as a way to subscribe to the newsletter. There’s also a tag cloud in case there’s a specific tag you wanted to look at.

Wow. Like I said, everything is organized and sleek, I’m having trouble believing this is real!

Since we’re here to look at the shop part, let’s do that, shall we?

Now when we first go into the main part of the shop, you can see that everything’s already in the “main” category. But while you’re visiting on the site (except the blog part), I noticed that the categories follow me everywhere.

That’s sort of useful! I imagine though it would be sort of confusing to navigate if you’re trying to look for something else besides the shop but the main focus of this site seems to be shop first and the blog second.

The categories that’s listed are: accessories (which includes buttons, phone charms, pins, totes & bags), apparel (which includes mens and women, t-shirts for both), for the home (which includes art prints), and jewelry (which includes earrings and necklaces).

And then there’s a shop by style which includes: best sellers, on sale!, and retired items. As well as collections: korean inspirational collection, korean motif collection.

According to the FAQs, though, it’s based in Los Angeles, California in the United States so I’m gonna have to hold my breath for the prices and the shipping.

So let’s go to it! I took a sneak peek at the categories to gauge how many there are and there’s not a lot for me to look up on individually so I’m going to look at the category as a whole.

Accessories: For accessories, there’s not a lot but oh my god, these are so cute! I think the owner actually creates these designs because I don’t think I’ve ever seen these before anywhere.

Oh wait. According to the FAQ:

Do you really design & make everything yourself?
Yes, all designs are created by myself, including the design & code for the website! I sketch new designs & characters, screenprint apparel by hand, assemble the jewelry, package the orders, etc. Some things (i.e. acrylic charms) are produced professionally elsewhere from my drawings/designs.

Well, then that blew that out of the water! Out of all the items, these interest me the most: Rabbit on the Moon Phone Charm, Sleepy Bunny Phone Charm, & Of Course, It’s the Carrot! Tote (even though it’s in oran– oh they have it in white? Even better!). Like I said, I sort of wish there were more items here, but like I said, that’s okay.

Apparel: Again, there’s not a lot of things to look through here so… yeah. But there is a Unisex Korean Tee for both men and women. It’s on sale to boot! I really like how they included a size chart in the product information as well with the pictures although it’d probably be best if it was just on the page period (especially since both the men and women’s pages link to the same one).

I also really like how on the bottom there’s this:

What are your payment options?
You can use your credit card (Visa, Mastercard, American Express or Discover) or PayPal balance to securely check out through PayPal. (read more)

And how it links to the FAQ. That’s really useful and actually really considerate!

For the Home: While this is also small in numbers, the prints that are available (Good Night Durumi Print & Stringing Stars Print) do have a lot of detail which includes the myth behind the print as well as the details of both sizes of the print (whichever you shall choose) and the promise of not having the watermark on the physical version.

These are really beautiful and really cute. While I may not want to buy them for myself, I believe that there is someone who will appreciate it and will buy it anyway.

Jewelry: There are only two pages filled with jewelry; I’m still not going to do it one by one.

All I can say is: WOW, WOW, WOW! These are extremely cute and beautiful and each really have a truly unique design. The prices are not bad at all especially for this one: Bbo Bbo (Kiss) Korean Hangul Necklace which only costs $38 and it’s a limited edition.

Argh! Why don’t I have the money for this?! It’s so pretty and the prices are extremely good!

Of course, I have to make that usual list of things that interest me: Rabbit on the Moon Necklace, Sleepy Bunny Necklace, & Star Bunny Necklace (noticing a theme here?).

Ugh, I’m just so impressed by everything here. And I also like that on the blog, there’s a category simply titled Happy Customers! And if you’re worried that she’s not going ship worldwide, don’t worry! She does!

Navigation The navigation is extremely easy and simple to find. Everything is within site when you first go on there. There’s even a small navigational map at the bottom! Perhaps it’s because of the room on top that there’s no room for the privacy link, though?

Site Mechanics The colors are extremely easy on the eyes. Nothing seems to be out of place and all the scripts seem to be working. The design is truly original and it’s cute!
Products The products are 100% original and designed by the web owner. They’re mostly acrylic and die cuts. In fact, she modeled some items after her Scottish Fold, Pudding! How cute! Not only that, she also uses ideas from the Korean culture (after all, Aein is half-Korean) and puts a spin on it with her cute design on it. The only gripe I would have to say is: please have some more new products soon!
Prices The prices are a little high for the accessories but I can at least understand why: the costs it is to actually make the products. While they are a little high, they’re at least at a reasonable level. I don’t think she mentioned how much shipping costs (obviously depending what kind you want) but I’m sure it isn’t that much.
Overall 10/10 – The site is beautiful and easy to navigate. Everything is 100% originally designed and crafted. The prices, yeeahh, are a little high but it’s, again, reasonable. It’s not so high that it’s ridiculous and virtually impossible to ever hope to save up. It’s high enough, especially for an independent artist. The structure and how everything is categorized is actually quite nice. And I also like how everything is already in front of you instead of having to search for it for an extended period.
Would I Buy From Them? Yes! Because I live close to Los Angeles, it might be cheaper for me in the long run. But not only that, again, the designs are extremely cute and the prices are affordable. I would 100% add these (especially all the rabbit merchandise) to my outfits and just overall wardrobe. I think I’ll start saving up just so I can have at least one of the rabbit merchandise before it goes out of stock. Also, I think it helped that the mascot for this store has a cute little rabbit. As you can tell, I’m sort of fan a of rabbits…
Store http://okitokki.com/
Facebook http://www.facebook.com/okitokki
Blog http://okitokki.com/blog/