Urban Decay Backs Out of Going to China

Because of the backlash that Urban Decay received on Facebook, Twitter, and of course, the blogpshere, they had decided to back out of going to China. I’m sure most people know about this news already because this was announced on the 11th of July but it doesn’t seem that anyone really blogged about it.

Anyway, according to this:

“After careful consideration of many issues, we have decided not to start selling Urban Decay products in China,” said a spokesman for the brand.

“While several factors were important in reaching this decision, ultimately we did not feel we could comply with current regulations in China and remain true to our core principles.”

Urban Decay’s spokesman added that it hoped China would embrace cruelty-free testing in the future so it could offer its products to consumers there.

That’s wonderful! They’ve finally listened to their consumers and made Urban Decay to actually stick to their stated beliefs of not conducting animal testing!

The British Union for the Abolition of Vivisection (or BUAV) had stated on their website:

We are delighted to report that Urban Decay has announced it has cancelled plans to sell products in China, a country that requires animal testing. Our partners at the Coalition for Consumer Information on Cosmetics (CCIC) who run the Leaping Bunny Programme in North America and Canada has re-certified Urban Decay as a cruelty-free company.

The CCIC removed Urban Decay from its list of cruelty-free companies in early June when the company informed them of its intent to enter the Chinese market. Responding to an international outcry from consumers over this decision, Urban Decay has reversed its decision and recommitted to the Leaping Bunny Program’s Corporate Standard of Compassion for Animals. The company stated that it has no intention of selling products in China until it can do so without the need for animal test data.

The Leaping Bunny represents the only globally recognised certification for cosmetics and toiletries which demonstrates a genuine commitment to no animal testing within a company’s own-brand products. It is run in conjunction with a coalition of animal protection groups in Europe and North America operating in 24 countries. Cruelty Free International, an organisation founded by the BUAV, is now operating the certification programme in the UK. In order to become certified, companies have to meet rigorous criteria; one of the specific conditions is that companies do not export cosmetic products to sell on the Chinese market, unless they can show that they have been given exemption from animal testing.

Thank you to everyone who contacted Urban Decay to express disappointment. Please do now congratulate the company for responding to consumers and making this ethical decision.

Further information on certified companies in the Leaping Bunny programme.

In short, they are glad that Urban Decay had finally buckled against the backlash and are going to stick to their beliefs. They’re not going to sell in China until they change their law. And because of this, while Urban Decay was removed from the Leaping Bunny list, they are reinstated back on the list of cruelty-free beauty products.

This article continues on with:

“We are delighted that Urban Decay has refused to sell cosmetics in China until the requirement to test on animals is lifted,” said the BUAV Chief Executive Michelle Thew.

“The BUAV is working hard to ensure that the animal testing requirement for cosmetics sold in China is ended as soon as possible.”

Good luck. No really. The article goes even further and posts some stats about how many experiments are done each day in China:

Despite the coalition’s pledge to abolish the testing of household products on animals in its manifesto, statistics from the Home Office reveal that animals are continuing to be tested on for this type of goods.

There were 3.79 million tests conducted on animals last year, which works out at more than 10,000 experiments each day, up 2 per cent on last year.

So until there’s a cheaper method of performing experiments for cosmetic products, it looks like it’ll always continue. In Asia, I’m not sure if there are animal cruelty free cosmetics. Do you know if there are any? I hope there is but it’s impossible to know without knowing the language.

What do you think? Is this a good move for Urban Decay or could it bite them in the behind? While I am an advocate for cruelty-free cosmetics, do you know of any? Which ones are more guilty of animal testing? Is it even possible to avoid animal tested makeup in Asia?

Please feel free to post your comments!

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2 Responses to Urban Decay Backs Out of Going to China

  1. Pingback: Urban Decay Loses Bunny Label « Mother Nature's Snuggery

  2. Pingback: More Big Brands Lose Leaping Bunny Logo And Head To China… « Mother Nature's Snuggery

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